Author Question: The difference between on-premise business signage and out-of-home advertising, or off-premise ... (Read 51 times)

jazziefee

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The difference between on-premise business signage and out-of-home advertising, or off-premise signage is that ____.
 a. on-premise signage is done by retailers and out-of-home advertising is done by manufacturers of brands
  b. on-premise signage is done by manufacturers and out-of-home advertising is done by retailers
  c. on-premise signage provides information about goods and services that are available somewhere else
  d. on-premise signage communicates information about products and services in close proximity to the store
  e. on-premise signage is inside and out-of-home advertising is outside

Question 2

The closer we need an estimate to be to the true population, the smaller the sample that will be required, all else equal.
 a. True
  b. False
 Indicate whether the statement is true or false



at

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Answer to Question 1

D

Answer to Question 2

False



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