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Author Question: Tesco's Club card Program relies for its success upon: a. data mining and segmentation. b. ... (Read 24 times)

tichca

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on: Jun 28, 2018
Tesco's Club card Program relies for its success upon:
 a. data mining and segmentation.
  b. qualitative research.
  c. social media monitoring.

Question 2

____ refers to the fact that the Internet user has control over the flow of information.
 a. Individualization
  b. Interactivity
  c. Interruption
  d. Integration
  e. Internalization


jsm54321

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Reply #1 on: Jun 28, 2018
Answer to Question 1

A

Answer to Question 2

A


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