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Author Question: In an ad for Xootr adult motorized scooter the picture compares it to a child's scooter and the ... (Read 300 times)

MGLQZ

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on: Jun 28, 2018
In an ad for Xootr adult motorized scooter the picture compares it to a child's scooter and the tagline is Joy for toy.. This is an example of emotional, not functional benefit positioning.
 
 Indicate whether the statement is true or false

Question 2

____________ marketing research helps management isolate trouble spots and keep abreast of current operations.
 a. Planning
  b. Decision-making
  c. Problem-solving
  d. Performance-monitoring
  e. Control


emilymalinowski12

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Reply #1 on: Jun 28, 2018
Answer to Question 1

T

Answer to Question 2

e


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