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Author Question: Which of the following is not supported by advertising? a. Television networks. c. Radio stations. ... (Read 69 times)

mynx

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on: Jun 28, 2018
Which of the following is not supported by advertising?
 a. Television networks. c. Radio stations.
  b. Urbanization. d. Newspapers.

Question 2

When the Campbell Soup Company introduced its line of low-fat soups with a national advertising campaign, it was an attempt to gain power in the distribution channel. Which one of the following was Campbell's not trying to accomplish with this effort?
 a. Increasing distribution at the wholesale level
  b. Forcing retailers into stocking the brand
  c. Reducing demand for other more traditional Campbell's brands, like the Red & White label
  d. Encouraging consumers to prefer the brand when shopping


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Liddy

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Reply #1 on: Jun 28, 2018
Answer to Question 1

B

Answer to Question 2

C


mynx

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Reply 2 on: Jun 28, 2018
Great answer, keep it coming :)

nyrave

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

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