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Author Question: Corporate advertising is intended to create a favorable attitude towards an entire corporation, ... (Read 173 times)

tiffannnnyyyyyy

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on: Jun 28, 2018
Corporate advertising is intended to create a favorable attitude towards an entire corporation, rather than any specific brands.
 
 Indicate whether the statement is true or false

Question 2

Advertising is important to marketers because it is the best way dramatize a brand's values beyond its physical features.
 
 Indicate whether the statement is true or false


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fwbard

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Reply #1 on: Jun 28, 2018
Answer to Question 1

T

Answer to Question 2

T


tiffannnnyyyyyy

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Reply 2 on: Jun 28, 2018
Excellent

Zebsrer

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Reply 3 on: Yesterday
Gracias!

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Elaboration Likelihood Model of Attitude Change Elaboration Likelihood Model of Attitude Change
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