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Author Question: One limitation of outdoor advertising is _____. a. lack of geographic flexibility b. high cost per ... (Read 84 times)

Tazate

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One limitation of outdoor advertising is _____.
 a. lack of geographic flexibility
  b. high cost per thousand
  c. narrow reach and frequency levels
  d. inability to pinpoint specific market segments
  e. audience fragmentation

Question 2

Simmons and MRI produce annual reports of product and brand usage data and provide detailed media information.
 a. True
  b. False
 Indicate whether the statement is true or false



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wfdfwc23

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Answer to Question 1

d

Answer to Question 2

True





 

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