Author Question: The merchandising function is served when POP displays enable retailers to utilize floor space ... (Read 79 times)

Garrulous · **on:** Jun 28, 2018

The merchandising function is served when POP displays enable retailers to utilize floor space effectively and boost retail sales by assisting customers in making product and brand selections.
a. True
b. False
Indicate whether the statement is true or false

Question 2

The three dimensions of the general concept of source attractiveness are _____.
a. intelligence, familiarity, and liking
b. physical attractiveness, familiarity, and intelligence
c. similarity, familiarity, and liking
d. physical attractiveness, respect, and similarity
e. sense of humor, similarity, and liking