Author Question: Out-of-home (OOH) advertising is regarded as a supplementary advertising medium. a. True b. False ... (Read 95 times)

jrubin

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Out-of-home (OOH) advertising is regarded as a supplementary advertising medium.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

The processing mode of ______ is associated with the source attribute of credibility.
 a. compliance
  b. identification
  c. attitude change
  d. internalization
  e. expertise



potomatos

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Answer to Question 1

True

Answer to Question 2

d



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