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Author Question: Marzetta has information about many kinds of products, stores, and other facets of markets, and ... (Read 12 times)

wrbasek0

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on: Jun 28, 2018
Marzetta has information about many kinds of products, stores, and other facets of markets, and initiates discussions with consumers and responds to requests from consumers for market information. Marzetta is a(n) _____.
 a. market leader
  b. opinion initiator
  c. market maven
  d. innovator
  e. product engineer

Question 2

Which form of advertising focuses not on specific brands but on a corporation's overall image or on economic or social issues relevant to the corporation's interests?
 a. advocacy advertising
  b. corporate advertising
  c. non-profit advertising
  d. primary advertising
  e. secondary advertising


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bob

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Reply #1 on: Jun 28, 2018
Answer to Question 1

c

Answer to Question 2

b


wrbasek0

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Reply 2 on: Jun 28, 2018
Gracias!

ashely1112

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Reply 3 on: Yesterday
Excellent

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