« previous next »

Author Question: When conducting an ROI, a sampling would be considered successful if ______. a. The break-even rate ... (Read 44 times)

newbem

  • Hero Member
  • *****
  • Posts: 579
on: Jun 29, 2018
When conducting an ROI, a sampling would be considered successful if ______.
 a. The break-even rate exceeds the conversion rate with gains of 13 percent.
  b. The break-even rate exceeds the conversion rate with gains of 8 percent.
  c. The conversion rate exceeds the break-even rate with gains of 8percent.
  d. The conversion rate exceeds the break-even rate with gains of 13 percent.
  e. The break-even rate matches the conversion rate.

Question 2

A certain brand of hand lotion commands 7 percent of the market for this product category. To increase the brand's market share, a new advertising campaign is formulated with the following objective: Within the next six months, our objective is to increase the brand's market share from 7 percent to 40 percent.. This objective suffers from being ____.
 a. imprecise
  b. nonmeasurable
  c. general
  d. unrealistic
  e. qualitative


chinwesucks

  • Sr. Member
  • ****
  • Posts: 341
Reply #1 on: Jun 29, 2018
Answer to Question 1

d

Answer to Question 2

d


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

The calories found in one piece of cherry cheesecake could light a 60-watt light bulb for 1.5 hours.

Did you know?

The use of salicylates dates back 2,500 years to Hippocrates’s recommendation of willow bark (from which a salicylate is derived) as an aid to the pains of childbirth. However, overdosage of salicylates can harm body fluids, electrolytes, the CNS, the GI tract, the ears, the lungs, the blood, the liver, and the kidneys and cause coma or death.

Did you know?

The U.S. Preventive Services Task Force recommends that all women age 65 years of age or older should be screened with bone densitometry.

Did you know?

Though Candida and Aspergillus species are the most common fungal pathogens causing invasive fungal disease in the immunocompromised, infections due to previously uncommon hyaline and dematiaceous filamentous fungi are occurring more often today. Rare fungal infections, once accurately diagnosed, may require surgical debridement, immunotherapy, and newer antifungals used singly or in combination with older antifungals, on a case-by-case basis.

Did you know?

The highest suicide rate in the United States is among people ages 65 years and older. Almost 15% of people in this age group commit suicide every year.

The ozone hole in September, 2003. Even as scientists verified that the rate of ozone depletion was The ozone hole in September, 2003. Even as scientists verified that the rate of ozone depletion was
Static Stability & Environmental Lapse Rate Static Stability & Environmental Lapse Rate
Sampling Issues Sampling Issues
Relationship between Income Inequality and the Desired Tax Rate Relationship between Income Inequality and the Desired Tax Rate
Here’s how you can demonstrate sampling error Here’s how you can demonstrate sampling error
Daniel's Enterprises has a beta of 1.98 and a growth rate of 12 percent. The stock is ... Daniel's Enterprises has a beta of 1.98 and a growth rate of 12 percent. The stock is ...
Video: Hershey Chase Experiments

For a complete list of videos, visit our video library