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Author Question: Search engine advertising relies heavily on understanding consumer searches by _____. a. keywords ... (Read 246 times)

student77

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  • Posts: 567
on: Jun 29, 2018
Search engine advertising relies heavily on understanding consumer searches by _____.
 a. keywords
  b. price point
  c. cookies
  d. index
  e. Facebook

Question 2

Maria is asked by a market researcher to list all the brands of toothpaste she can think of. Which type of awareness is this assessing?
 a. recall
  b. recognition
  c. positive awareness
  d. free-association awareness
  e. aided recognition


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cloudre37

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Reply #1 on: Jun 29, 2018
Answer to Question 1

a

Answer to Question 2

a


student77

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  • Posts: 567
Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)

kjohnson

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Reply 3 on: Yesterday
Excellent

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