One type of banner ad is called a wide skyscraper. a. True b. ...

[Wadzanai]

One type of banner ad is called a wide skyscraper.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

By trying and using brands, consumers learn how good (or bad) they are and what benefits they are (in)capable of delivering, which is known as the leveraging approach to enhancing brand equity.
 a. True
  b. False
 Indicate whether the statement is true or false

[jennafosdick]

Answer to Question 1

True

Answer to Question 2

False

[Wadzanai]

Thank you

[jennafosdick]

No problemo