In the programmatic advertising process, the SSP sends dimensions ...

[KWilfred]

In the programmatic advertising process, the SSP sends dimensions of ad space to the publisher, and the publisher reads users' cookies in order to serve the most relevant ad.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

Brands scoring high on the sophistication dimension are considered to be exciting, spirited, and intelligent.
 a. True
  b. False
 Indicate whether the statement is true or false

[Mochi]

Answer to Question 1

False

Answer to Question 2

False