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Author Question: Which of the following is achieved when multiple communication tools are used in conjunction with ... (Read 81 times)

rayancarla1

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Which of the following is achieved when multiple communication tools are used in conjunction with one another producing greater results than tools used individually and in an uncoordinated fashion?
 a. synergy
  b. duplicity
  c. multiplicity
  d. redundancy
  e. repetition

Question 2

The ultimate objective of integrated marketing communications is to _____.
 a. increase brand awareness
  b. affect the behavior of the targeted audience
  c. learn how to outsell the competition
  d. lower production costs
  e. None of these are correct.



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pratush dev

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Answer to Question 1

a

Answer to Question 2

b




rayancarla1

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Reply 2 on: Jun 29, 2018
Wow, this really help


tanna.moeller

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Reply 3 on: Yesterday
Great answer, keep it coming :)

 

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