Author Question: Shania loves new electronic products, but she also wants to make sure she gets a good value for her ... (Read 64 times)

danielfitts88

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Shania loves new electronic products, but she also wants to make sure she gets a good value for her money. Therefore, she waits a few months after a product is introduced to see whether all the kinks are worked out. In the meantime, she reads ratings and reviews. She also turns to her friend John, who is one of the first people to adopt and test out new products. She relies heavily on John's recommendations. When she is satisfied as to its value, she usually buys the product. Shania most likely fits into which category?
 A) Early adopter
  B) Early majority
  C) Innovator
  D) Late majority
  E) Laggard

Question 2

The Office Place is an office supplies company that has just adjusted its price levels so that it can increase its sales volume to match its expenses. The Office Place is most likely employing a____ objective.
 A) market share
  B) cash flow
  C) return on investment
  D) survival
  E) profit



komodo7

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Answer to Question 1

B

Answer to Question 2

D



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