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Author Question: When a successful brand such as Frito-Lay develops a new product, it will always succeed. Indicate ... (Read 144 times)

Anajune7

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on: Jun 29, 2018
When a successful brand such as Frito-Lay develops a new product, it will always succeed.
 
 Indicate whether the statement is true or false

Question 2

Price is a key element in the marketing mix because it relates directly to
 A) the size of the sales force.
  B) the speed of an exchange.
  C) quality controls.
  D) the generation of total revenue.
  E) brand image.


meow1234

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Reply #1 on: Jun 29, 2018
Answer to Question 1

False

Answer to Question 2

D


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