Author Question: An advertiser that wanted to use a medium that allows for good reproduction quality, a long life to ... (Read 54 times)

ap345 · **on:** Jun 29, 2018

An advertiser that wanted to use a medium that allows for good reproduction quality, a long life to its message, demographic selectivity, and the ability to provide detailed information would likely choose
A) direct mail.
B) television.
C) radio.
D) outdoor advertising.
E) magazines.

Question 2

Julie likes to read the blog connected to the fashion editors at Vogue magazine. While Julie likes to read the blog, she does not actually create any content herself. Julie would be called a(n)____ with regard to the Vogue blog.
A) collector
B) spectator
C) inactive
D) creator
E) critic