Which of the following statements is true about public relations?
A) Publicity is not part of public relations.
B) The most common publicity-based tool is the news release.
C) Marketers can control whether the media choose to publish their public relations material.
D) Publicity-based public relations do not have limitations.
E) Event sponsorship is not an effective public relations tool.
Question 2
Those who use Zipcar's services share a car in order to save money and keep the environment green. Zipcar encourages its users to go to a blog and make comments or post ratings and reviews. These people would be called ____ with reference to the blog.
A) collectors
B) spectators
C) joiners
D) creators
E) critics
Measures of ocean chlorophyll-a concentrations from part of Atlantic Canada in (a) January 2006, and
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