Author Question: Public relations, unlike advertising, is not particularly useful for promoting an organization's ... (Read 163 times)

Marty · **on:** Jun 29, 2018

Public relations, unlike advertising, is not particularly useful for promoting an organization's image.

Indicate whether the statement is true or false

Question 2

Dion is a marketing communications consultant who specializes in the strategic use of social networking sites. Which of the following statements would most likely describe the companies that can use Dion's services?
A) Any sized company
B) Only large to medium sized companies
C) Only companies with a specialized target market
D) Only companies with a unique product
E) Only companies whose target customer is mainly women