A company allows its workers to take one afternoon off each month to volunteer at the nonprofit organization of their choice. The company sends out a press release that explains this program to the media. This is considered a reactive public relations strategy, similar to event sponsorship.
Indicate whether the statement is true or false
Question 2
A marketer uses pioneer promotion in the introductory stage of the product life cycle, when there are many competitive brands.
Indicate whether the statement is true or false