Author Question: Wholesalers frequently help retailers with developing a marketing strategy, especially as it relates ... (Read 68 times)

soccerdreamer_17 · **on:** Jun 29, 2018

Wholesalers frequently help retailers with developing a marketing strategy, especially as it relates to the ____ component of the marketing mix.
A) distribution
B) promotion
C) product
D) price
E) channel

Question 2

The forces that other people exert on one's buying behavior are called social influences. These come from reference groups and opinion leaders, social classes, culture and subcultures, roles, and
A) ethnic heritage.
B) personality.
C) attitudes.
D) perception.
E) family.