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Author Question: Which of the following is a quantitative marketing research data collection method? A) focus groups ... (Read 59 times)

LCritchfi

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Which of the following is a quantitative marketing research data collection method?
 A) focus groups
  B) surveys
  C) in-depth interviews
  D) all of the above are quantitative methods

Question 2

A written report at the end of a research project is called the ________ in the communications model.
 a. message
 b. medium
 c. audience
 d. communicator



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FergA

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Answer to Question 1

B

Answer to Question 2

b





 

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