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Author Question: The WWW can be used as part of a grand promotional plan under the following circumstances: a. at the ... (Read 29 times)

shenderson6

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on: Jun 29, 2018
The WWW can be used as part of a grand promotional plan under the following circumstances:
 a. at the present time, a promotional plan based solely on the WWW cannot be relied upon.
  b. only in the marketing of products versus services.
  c. if a traditional promotional plan has been ineffective.
  d. if the majority of the target market for the commercial offering on-line.
  e. if the number of households containing a computer is less than 20.

Question 2

All of the following are benefits that are sought from a cross-functional team approach EXCEPT:
 a. Joint ownership of decisions
 b. Decreased communication among functions or organizations
 c. Increased innovation
 d. Realizing synergies by combining individuals and functions
 e. Need to build internal relationships through teams
 f. Better identification and resolution of problems


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kusterl

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Reply #1 on: Jun 29, 2018
Answer to Question 1

A

Answer to Question 2

b


shenderson6

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Reply #2 on: Jun 29, 2018
Correct answers!


kusterl

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Reply #3 on: Jun 29, 2018
Great! Please up vote :D


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