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Author Question: As opposed to a news release, a feature story: a. gives a single journalist exclusive rights to the ... (Read 63 times)

nramada

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As opposed to a news release, a feature story:
 a. gives a single journalist exclusive rights to the information.
  b. is short and precise.
  c. gives the company no control over the content.
  d. can be written by an employee of the firm.

Question 2

Mia, Simone, Jackson, and Carlos work at the cutting-edge Zanadu Agency. Based on the common personality traits and professional characteristics of the seven greatest creative minds of the 20th century, which one probably works in the creative department?
 a. Mia, who is quiet, calm, humble, conforming, and friendly to everyone in the room
  b. Simone, who is self-effacing, timid, intelligent, and a great partner to clients
  c. Jackson, who is self-confident, alert, unconventional, hard-working, and driven to the point of obsession
  d. Carlos, who is edgy, intense, goal-oriented, logical, and focused on the bottom line



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JCABRERA33

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Answer to Question 1

a

Answer to Question 2

c





 

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