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Author Question: _________ is an advertising revenue model where the advertiser is charged by the number of people ... (Read 59 times)

lunatika

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on: Jun 29, 2018
_________ is an advertising revenue model where the advertiser is charged by the number of people who click on the ad to pull it up for more information.
 a. Bounce rate
  b. Click-through
  c. Pay-per-click
  d. Paid search

Question 2

A young man tends to buy things that allow him to experience pleasure, avoid guilt, feel pride, or relieve fear. In doing so, he chooses products based on:
 a. emotional benefits.
  b. rituals.
  c. cognitive dissonance.
  d. life-stage variables.


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cegalasso

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Reply #1 on: Jun 29, 2018
Answer to Question 1

c

Answer to Question 2

a


lunatika

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Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it

AngeliqueG

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Reply 3 on: Yesterday
Great answer, keep it coming :)

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