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Author Question: Overall, computer modeling: a. helps replace planning and sound judgment made by media specialists. ... (Read 81 times)

go.lag

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on: Jun 29, 2018
Overall, computer modeling:
 a. helps replace planning and sound judgment made by media specialists.
  b. provide standardized reports that are comparable across media categories.
  c. lean toward high-end media options that result in costly media buys.
  d. assess a wide range of possibilities and save advertisers a lot of money.

Question 2

By the early 1900s, the power of advertising was based on the reality that consumers:
 a. believe that branding was no longer the norm.
  b. like durable, reliable products with a no-frills advertising style.
  c. are willing to pay more money for brands.
  d. see advertising suspiciously that tempt them into excessive consumption.


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Briannahope

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Reply #1 on: Jun 29, 2018
Answer to Question 1

d

Answer to Question 2

c


go.lag

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Reply 2 on: Jun 29, 2018
Gracias!

ultraflyy23

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Reply 3 on: Yesterday
Great answer, keep it coming :)

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