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Author Question: Indirect observation methods provide more comprehensive types of information than direct methods of ... (Read 147 times)

Davideckstein7

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on: Jun 29, 2018
Indirect observation methods provide more comprehensive types of information than direct methods of observation.
 
 Indicate whether the statement is true or false

Question 2

A fast food company wants to launch a new advertising campaign to boost its sales. In order to target the right customer base, the company refers to their pages on social media sites. Through these sites, it collects details of people who could become prospective customers of the company. Which of the following is the company using to find prospective customers?
 a. Gross impressions
  b. Geo-targeting
  c. Big Data
  d. Message weight


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djofnc

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Reply #1 on: Jun 29, 2018
Answer to Question 1

F

Answer to Question 2

c


Davideckstein7

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Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review

shewald78

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Reply 3 on: Yesterday
Excellent

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