Which of the following does the trademark most often represent? ...

[oliviahorn72]

Which of the following does the trademark most often represent?
 a. the source of a product
  b. the name of a product
  c. a standard of quality
  d. a protectable property right

Question 2

The use of signs to direct customers through the creation of a service is an example of a service script.
 
 Indicate whether the statement is true or false

[gstein359]

Answer to Question 1

C. A trademark is used by a manufacturer or merchant to identify and distinguish its goods from those sold by others and to indicate the source of a product or the quality of a product. A trademark or service mark is not always limited to a word or name phrase. In modern times, the trademark can still represent an indication of source but more often it represents a standard of quality.

Answer to Question 2

T

[oliviahorn72]

Thank you

[gstein359]

No problemo