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Author Question: According to Pamela Danziger, which of the following is not a current consumer trend? a. shift from ... (Read 56 times)

humphriesbr@me.com

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on: Jun 29, 2018
According to Pamela Danziger, which of the following is not a current consumer trend?
 a. shift from buying experiences to buying things c. increasing emphasis on time
  b. shift to realism and naturalism d. None of the above.

Question 2

Effective system integration depends on strong links between all of the following except
 a. strategy, objective, and tactics c. monitoring-control and objectives
  b. strategy-objective-tactics and budget d. All of the above are valid links.


cici

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Reply #1 on: Jun 29, 2018
Answer to Question 1

A
A current consumer trend is the shift from buying things to buying experiences.

Answer to Question 2

D
Effective system integration depends on strong links between strategy, objective, and tactics; strategy-objective-tactics and budget; monitoring and control; monitoring-control and strategy-objective-tactics; monitoring-control and objectives; monitoring-control and budget; analysis and planning; analysis-planning and strategy-objective-tactics; analysis-planning and objectives; and analysis-planning and budget.


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