In order to set objectives quantitatively and concretely, the ...

[Destiiny22]

In order to set objectives quantitatively and concretely, the manager has to work with _____ and _____ measures of sales, market share, profit, and cash flow.
 a. effective; valid c. reliable; valid
  b. effective; reliable d. reliable; common De

Question 2

In order to set objectives quantitatively and concretely, the manager has to work with reliable and valid measures of which of the following?
 a. sales c. profit
  b. market share d. All of the above.

[chereeb]

Answer to Question 1

C
Definition of reliable and valid measures

Answer to Question 2

D
In order to set objectives quantitatively and concretely, the manager has to work with reliable and valid measures of sales, market share, profit, and cash flow.

[Destiiny22]

Thanks for the timely response, appreciate it

[ryansturges]

Gracias!