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Author Question: The ______ product decision is involving, but information is less important than feeling in inducing ... (Read 61 times)

LCritchfi

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on: Jun 29, 2018
The ______ product decision is involving, but information is less important than feeling in inducing a purchase.
 a. informative c. habit formation
  b. affective d. self-satisfaction

Question 2

Which of the following is an information network in which consumers refer other consumers to a specific good or service?
 a. patron system c. WOM system
  b. referral system d. None of the above.


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aburgess

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Reply #1 on: Jun 29, 2018
Answer to Question 1

B
Definition of affective strategy

Answer to Question 2

B
Definition of referral system


LCritchfi

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Reply 2 on: Jun 29, 2018
Gracias!

amcvicar

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Reply 3 on: Yesterday
Great answer, keep it coming :)

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