Author Question: Which of the following was provided as a best case example for the use of personal selling? a. ... (Read 14 times)

CharlieWard · **on:** Jun 29, 2018

Which of the following was provided as a best case example for the use of personal selling?
a. Coca-Cola c. Abbott Laboratories
b. Pepsi Cola d. Freeland Technologies

Question 2

There is a universally accepted certification standard for organic labeling of products.

Indicate whether the statement is true or false

shewald78 · **Reply #1 on:** Jun 29, 2018

Answer to Question 1

C
Abbott Laboratories is known as one of the premier pharmaceutical companies in terms of its wide variety of consumer and industry health and education programs. It also dedicates a great deal of time and effort to training and maintaining its sales force. That sales force has made a significant contribution in maintaining good company performance.

Answer to Question 2

F