Author Question: Which of the following has the intent to create an association between the brand being placed and ... (Read 14 times)

Collmarie

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Which of the following has the intent to create an association between the brand being placed and the audience that is interacting with the given medium?
 a. promotional placement c. locational promotion
  b. product placement d. sight advertising

Question 2

Which of the following is considered as an internal factor in setting the export price?
 a. Nature of demand
  b. Exchange rate stability
  c. Distribution system
  d. Company's customers



Tabitha_2016

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Answer to Question 1

B
Definition of product placement

Answer to Question 2

C



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