Which of the following is a disadvantage of direct exports?
a. Exporters have to engage in cooperative advertising which decreases the overall promotional budget for the product.
b. Exporters will have no opportunity to sell the product with intermediaries.
c. Exporters encounter possible gatekeeping by intermediaries.
d. Exports have to face minor learning about sales in the markets that buy the product.
Question 2
When the same respondents are questioned several times over a period of months, this is an example of a structured study.
Indicate whether the statement is true or false
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