Discuss the advantages and disadvantages of using ...

[wenmo]

Discuss the advantages and disadvantages of using multiple-response questions.

Question 2

Which of the following means that coding categories have no overlap so that a subject or response can be placed in only one category?
 a. exhaustive
  b. mutually exclusive
  c. unique
  d. precoded

[lcapri7]

Answer to Question 1

Advantages include:
1 . reduce interviewer bias
2 . reduce cost and time associated with coding open-ended questions
3 . good for self-administered questionnaires
4 . researchers can limit responses to a particular set that matters

Disadvantages include:
1 . design of effective questions requires considerable time and cost upfront
2 . typically an exploratory study using open-ended questions is required beforehand
3 . tend to bias the data by the order in which alternative responses are listed

Answer to Question 2

B

[wenmo]

TYSM

[kjohnson]

Gracias!