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Author Question: When a field worker calls a potential respondent and says: Good evening. My name is Jim Smith and ... (Read 37 times)

kaid0807

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on: Jun 29, 2018
When a field worker calls a potential respondent and says: Good evening. My name is Jim Smith and I'm calling from Burke Marketing Research in Cincinnati, Ohio, what aspect of the interviewer training program is being conducted?
 a. recording responses
  b. making initial contact
  c. closing the interview
  d. probing

Question 2

What key characteristics must measurements of the objective contain?


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pami445

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Reply #1 on: Jun 29, 2018
Answer to Question 1

B

Answer to Question 2

Measures to gauge outcome must be based on valid and reliable measurements and the norms pertaining to the measures.


kaid0807

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Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)

scottmt

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Reply 3 on: Yesterday
Gracias!

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