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Author Question: Producers should use a hybrid of direct and intermediary sales channels when the expected benefit of ... (Read 43 times)

chandani

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on: Jun 29, 2018
Producers should use a hybrid of direct and intermediary sales channels when the expected benefit of direct sales is high and the expected channel conflict is _____________.
 a. low
  b. high
  c. unchanged
  d. uncertain

Question 2

While many different vendor selection criteria are discussed in the text, a product's country of origin continues to lose importance as customers now think in terms of a global, rather than national, scale.
 
 Indicate whether the statement is true or false


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cclemon1

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Reply #1 on: Jun 29, 2018
Answer to Question 1

b

Answer to Question 2

F


chandani

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Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)

tandmlomax84

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Reply 3 on: Yesterday
Gracias!

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