Companies can overcome the reference price effect in some ...

[debasdf]

Companies can overcome the reference price effect in some instances by providing information about their competitor's products and prices.
 
 Indicate whether the statement is true or false

Question 2

Which of the following is PROBABLY NOT an important criterion to use when selecting a merchandise source?
 a. Distribution-center processing time
  b. Consumers' perception of the manufacturer's reputation
  c. Interest rates charged by your bank to finance this purchase
  d. Reliability of delivery from the vendor
  e. Where the product is manufactured

[trog]

Answer to Question 1

True

Answer to Question 2

C

[debasdf]

Excellent

[mohan]

Thanks for the timely response, appreciate it