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Author Question: For European industrial firms, trade show and exhibitions account for ____ of the overall ... (Read 106 times)

amal

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on: Jun 29, 2018
For European industrial firms, trade show and exhibitions account for ____ of the overall communication budget
 a. One-fifth c. One-third
  b. One-fourth d. Half

Question 2

Negative information may prompt consumers to attribute problems to the offering itself, not to the consumer who uses it.
 
 Indicate whether the statement is true or false


dpost18

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Reply #1 on: Jun 29, 2018
Answer to Question 1

B
For U.S. industrial firms, trade show and exhibitions account for one-fifth of the overall communication budget and one-fourth for European industrial firms.

Answer to Question 2

True


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