Author Question: As the total dollar value/unit cost of the contract decreases, purchasers must spend more effort ... (Read 69 times)

CORALGRILL2014 · **on:** Jun 29, 2018

As the total dollar value/unit cost of the contract decreases, purchasers must spend more effort creating effective pricing mechanisms.
a. True
b. False
Indicate whether the statement is true or false

Question 2

The particular mix of products carried by a channel member at the wholesale or retail level is referred to in the text as its:
a. Product line.
b. Product mix.
c. Merchandise mix.
d. Merchandise variety.
e. Assortment.