Author Question: To be successful, a new product must be compatible with the needs of consumers. Indicate whether ... (Read 16 times)

geoffrey

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To be successful, a new product must be compatible with the needs of consumers.
 
 Indicate whether the statement is true or false

Question 2

Although consumers have different goals over time, they have goal-derived categories that are consistent.
 
 Indicate whether the statement is true or false



brittanywood

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Answer to Question 1

T
A new product or service must offer a relative advantage compared with the other offerings available on the market and must be compatible with the needs of consumers.

Answer to Question 2

False



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