Author Question: The source of _____ comes from interpersonal appeal based on socially acceptable individual ... (Read 82 times)

big1devin · **on:** Jun 29, 2018

The source of _____ comes from interpersonal appeal based on socially acceptable individual qualities and attributes, such as one's personality or attractiveness.
a. informational power
b. expert power
c. coercive power
d. referent power
e. physical power

Question 2

Clayton Products, Inc is considering establishing a Distributor Advisory Council. It can expect that this council will provide all of the following advantages except:
a. Improve overall channel communications.
b. Provide a vehicle for identifying mutual needs and problems.
c. Be quite simple to set up and require little ongoing management.
d. Be part of Clayton's overall motivation program.
e. Provide for recognition of all channel members.