In should-cost modeling, _____ include those components the ...

[aabwk4]

In should-cost modeling, _____ include those components the company has direct control or influence over.
 a. direct costs
 b. assumption variables
  c. variable costs
 d. decision variables
 e. commodity prices

Question 2

The channel manager should attempt to promote __________ among the elements of the marketing mix.
 a. the lowest cost tradeoff
  b. the highest level of synergy
  c. the lowest level of overlap
  d. the greatest degree of independence
  e. the best case scenario

[fauacakatahaias]

Answer to Question 1

d

Answer to Question 2

B