Author Question: The _____ strategy is based on determining the highest price that can be offered to the supply ... (Read 59 times)

stevenposner · **on:** Jun 29, 2018

The _____ strategy is based on determining the highest price that can be offered to the supply manager that will still be lower than the price offered by competitors.
a. penetration pricing model
b. market-share model
c. cash discount
d. revenue pricing model
e. competition pricing model

Question 2

Infiniti's approach to selling cars, according to the company, stresses:
a. Tradition but with more class.
b. Aims to communicate to its dealers that they must be the best and create high consumer expectations.
c. Extensive use of the Internet.
d. A strict one-price policy.
e. elimination of dealer salespeople to move to a higher technological computer-based approach to car sales.