Author Question: In the _____, prices are set to achieve a high profit on each unit by selling to supply managers who ... (Read 39 times)

biggirl4568 · **on:** Jun 29, 2018

In the _____, prices are set to achieve a high profit on each unit by selling to supply managers who are willing to pay a higher price because of a lack of supply management sophistication or who are willing to pay for products or services of perceived higher value.
a. market skimming model
b. revenue pricing model
c. promotional pricing model
d. price volume model
e. competition pricing model

Question 2

Which of the following statements regarding synergy through distribution is false?
a. It is sometimes referred to as distribution partnerships.
b. It is sometimes referred to as strategic alliances.
c. It is sometimes referred to as e-commerce.
d. It is sometimes referred to as networks.
e. It is sometimes referred to as partnering.