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Author Question: Which of the following statements is false regarding Russian cosmetics consumers? a. Russian women ... (Read 137 times)

ishan

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Which of the following statements is false regarding Russian cosmetics consumers?
 a. Russian women focus primarily on outward appearance and strive to make a bold personal statement.
  b. Russian consumers spend 1.3 percent of GDP on cosmetics and toiletries.
  c. Russian consumers prefer less color and simple graphics and typography for their product package.
  d. All of the above are true regarding Russian cosmetics consumers

Question 2

What are the benefits of marketing with social networks?



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kilada

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Answer to Question 1

C
Russian women focus primarily on outward appearance and strive to make a bold personal statement. They spend heavily on cosmetics: many twenty-something professionals spend 300 a month on cosmetics, and even students manage to spend 150 in spite of little or no income. In fact, Russia spends 1.3 percent of GDP on cosmetics and toiletries, double what Western Europeans spend. Chinese cosmetics segments, on the other hand, prefer less color and simple graphics and typography.

Answer to Question 2

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Companies can find talent and new employees.

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Companies can find new customers.

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Companies can build brand awareness.

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Companies can conduct market research.

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ishan

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Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)


xiaomengxian

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Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

 

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