Integration does not require that people create a common ...

[SGallaher96]

Integration does not require that people create a common understanding of the end goal or purpose.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

Explain how to develop a promotional budget.

[Gabe]

Answer to Question 1

TRUE

Answer to Question 2

The promotional budget must be tied to the promotional goals. A common method of determining an overall promotional budget is to define the tasks needed to achieve the goals, estimate the costs of the tasks, and compare the costs to available funds.