Author Question: A calculation of the estimated profit a business will earn from a customer is called the customer's ... (Read 731 times)

Starlight

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A calculation of the estimated profit a business will earn from a customer is called the customer's lifetime value, or CLV.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

Today, most advertisers rely on what has succeeded previously in order to determine which TV programs potential viewers will watch.
 a. True
  b. False
 Indicate whether the statement is true or false



kilada

  • Sr. Member
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  • Posts: 311
Answer to Question 1

TRUE

Answer to Question 2

FALSE



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