Author Question: The respondent is instructed to divide 100 points between three attributes to indicate the relative ... (Read 70 times)

nummyann

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The respondent is instructed to divide 100 points between three attributes to indicate the relative importance of each attribute. This is an example of a
 a. constant sum scale.
  b. graphic ratings scale.
  c. semantic differential scale.
  d. summated ratings scale.
  e. Stapel scale.

Question 2

Comparative ratings scales differ from graphic and itemized scales in that
 a. the categories are ordered.
  b. judgments are made independently.
  c. semantic differential scales are used.
  d. relative judgments are involved.
  e. the halo effect is a problem.



scikid

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Answer to Question 1

a

Answer to Question 2

D



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