Author Question: Products such as condoms or pregnancy tests may be more tempting to steal because a. consumers are ... (Read 108 times)

dakota nelson

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Products such as condoms or pregnancy tests may be more tempting to steal because
 a. consumers are too embarrassed to buy them through conventional channels.
  b. they are scarce and difficult to obtain through conventional channels.
  c. the types of consumers who purchase these products are more likely to steal.
  d. these products are contraband items.
  e. the packaging attracts a high level of attention from customers.

Question 2

The first and most important step in the marketing research process is to define the marketing problem to be solved.
 a. True
  b. False



DHRUVSHAH

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Answer to Question 1

A

Answer to Question 2

a



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